Our corporate and social responsibility initiatives>Our Corporate and social responsibility initiatives
Accolade Wines aspires to be the world’s leading supplier of New World premium, commercial and value wines.
As part of that aspiration we also wish to lead in our commitment to the communities we work in and the environment we all share.
At the core of our corporate responsibility and sustainability strategy are three issues that are key to our global business.
These include water and the environment, alcohol and responsibility, and support for communities where our production facilities are located.
More generally, like any leading business, we aspire to a consistently high level of governance and ethics, thereby deserving the trust of our stakeholders.
We seek to create a fair, open and diverse work environment. We want our employees to be engaged and energised, their human rights respected, and their health, safety and welfare at work protected.
We invest in a range of corporate and social responsibility initiatives aimed at having a positive impact on our communities. You can read about some of these remarkable projects below.
The Kayamandi School Project
In September 2015, children and parents joined the Accolade Wines team to formally open the local pre-primary school following the addition of four new classrooms, two store rooms and a number of toilets, as part of the company’s ongoing support of the Kayamandi community in Stellenbosch.
James Reid, Accolade Wines General Manager for Bulk Sourcing and South African Operations, said the early learning stage of a child’s development is known to be an integral period for education and setting the foundation of learning for life.
“The new pre-primary school facilities that Accolade helped fund enable township children of between five and six years of age to start their education prior to entering the official school system at seven.
“Accolade Wines, together with the tireless efforts of those in the community, can now ensure that these young students have a safe and pleasant place to study.” Mr Reid said.
The Banrock Station Environmental Trust
Banrock Station has been helping to protect our beautiful planet since 1995 when the Banrock Station Environmental Trust was established to re-invest profits from the sale of Banrock Station wines into environmental projects around the world. Our commitment to date exceeds A$6 million for more than 130 projects in 13 countries.
Banrock Station’s environmental management starts in the vineyard and extends to the restoration of the surrounding wetlands and woodlands. The conservation area of approximately 1500 hectares includes 12.5km of Murray River frontage that features lagoons, flood plains and native woodlands.
Following more than a century of intensive farming, the sensitive riverine environment was in significant distress with many native species of flora and fauna having all but disappeared from the region. Our commitment to restoring the wetlands, along with the dedication of our Banrock Station ecologists and rangers, support from government and volunteer groups, as well
as the critical financial contribution made by our consumers via their purchase of Banrock Station wines, has seen the area return to a thriving ecosystem.
The Banrock Station Environmental Trust also supports internationally and nationally recognised conservation organisations to further their objectives in tackling global environmental issues such as climate change, water conservation, ecosystem loss and species loss.
These conservation projects have included returning salmon to rivers in Canada, otter protection in Denmark, bee recovery in the UK, and in Hong Kong Banrock Station has been proud to support the Mai Po Wetlands, while in the US it has supported American Forests’ campaign to preserve the whitebark pine. Most recently the Trust has contributed A$750,000 to WWF-Australia backed research to identify threats to populations of endangered turtles on the Great Barrier Reef.
Flagstone & the Cheetah Outreach Trust
The Flagstone Cheetah Reserve range of wines, currently sold through Morrisons in the UK, was created specifically to help raise funds for the sanctuary with 10p from every bottle sold going to the Trust. Currently the range comprises of a Chardonnay and a Cabernet Sauvignon.
The sanctuary was established to help protect endangered cheetahs in the region and the outreach is located next door to the Flagstone winery, in Somerset West, a short drive from Cape Town.
Flagstone founder, Bruce Jack, is very glad to support this initiative which protects the last remaining free ranging cheetahs.
“The Cheetah Sanctuary is an inspiring project. These beautiful animals which were once widespread have been driven to the edge of extinction by human ignorance.
After a visit to the cheetahs, you can walk a few hundred metres down the road to Flagstone winery and celebrate a life-changing interaction with a glass of delicious wine,” Bruce said.
The Outreach provides rehabilitation for cheetahs that have been caught in traps or may have been seen as a threat to herds and shot by farmers. The sanctuary is currently home to a number of adult cats and fourteen cheetah cubs, which will be raised to become ambassadors for the species.
The sanctuary also runs an Anatolian sheepdog project which breeds and places Anatolian guard dogs with farmer’s flocks to ward off predators. By taking this approach, they play a part in dissuading farmers from killing cheetahs who they wrongly perceive to be a threat.